This is What the Small Business Model of the Future Looks Like

All credit to the original author and www.entrepreneur.com. The source article can be found here.

Frank Wazeter, Website Developer & Digital Strategist gives insight into the future of small business.

Some of highlights include…

The main focus must be around providing value and being a content creator in order to build a legion of loyal, raving fan customers who can consistently feed the business again and again with sales and the companies that simply focus on selling their product are going to be left behind and seen as less valuable. 

Think about it. If you're in the market for a service, who would you rather do business with? Who do you trust? The person with a larger following and has put out consistent content educating and entertaining people about what they offer, or the person who simply gives a sales pitch? 

Guess what? Innovative and creative thinking is still a requirement in successfully scaling a small business of any kind. Combine that with the fact that the internet has only exponentially grown since then, and you have the recipe for an all new business model: the media-first approach.

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